WHATSAPP BUSINESS FOR MARKETING 101: AN ONLINE GUIDE

WhatsApp Business for marketing 101: An online guide

WhatsApp Business for marketing 101: An online guide

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WhatsApp marketing involves strategically using the messaging platform to effectively reach and engage potential customers. With its massive global user base, with a projection to reach 3 billion active users in June 2024 worldwide. WhatsApp offers businesses an extensive audience to connect with. This facilitates direct, personalized communication for sharing information, offering customer support, and promoting products or services, making it a valuable tool in modern marketing strategies.

There are two versions of WhatsApp, that were released UK WhatsApp Number List as a standalone business version, allowing companies to interact with customers with more advanced features then the personal WhatsApp:

WhatsApp Business App: for small companies, with limited tools.

WhatsApp Business API: for medium and large companies, with more advanced tools and automations.

If you are a business owner, setting up WhatsApp marketing campaigns is the ultimate way to reach your customers

Let’s check some helpful tips and tricks for getting the most out of the world’s biggest messaging platform.



According to Statista, by June 2024, there will be an estimated 3 billion active unique users. With this, you can reach people from around the world, introduce your product, or get them to know what's new in your product. So, if you are exploring a new market, WhatsApp is a good choice for your marketing needs.

Cost-effective marketing
You can send rich media like videos and images to make your marketing more exciting, and what's better, you can do that at a low cost. You can reach a broad audience without significant expense.

Integration with CRM
To make it better, you can WhatsApp Number Database integrate WhatsApp with CRM to streamline all of your needs, like communication, tracking engagement, and maintaining a personalized approach with your customers.

Real-time interaction with your audience
Your messages are delivered instantly and directly to your customers, making them more personal so you can build stronger relationships and enhance their shopping experience.

Higher engagement rates & higher conversion rate
Studies have shown that WhatsApp tends to have a higher conversion rate with a more robust conversion rate of 45-60%. Because the business is directly messaging the customer, which makes it more personal and makes a higher chance for the customer to engage with us, on one side, it builds a good relationship with the customers, too. This means WhatsApp is an excellent way to be included in your marketing strategy.

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